This where you start to sharpen your expert positioning. This is the most intensive phase of the program, that’s why it’s short. It’s four weeks, and we get to it. This phase is deep, it’s honest, and it delivers a framework for you to build on.
AS A WRITER
You will, use your unique voice and perspective to help establish you as an expert. You will articulate the Core Story that drives your industry, your business, or you. Accessing the vulnerability and uniqueness of your story will harness the power of it, and allow you to connect with a broad audience, stand out, and be remembered.
AS A WRITER
You will deliver, a 5,000-10,000-word DRAFT which will start to position you as an expert, on your topic, even if your topic is you, and your story. Whatever your reason for writing your book is, your Core Story can only be told by you, your way, for your reasons. A complete, polished, multi-purpose one-pager tells your story and operates as your pitch to potential new fans, markets, industries, and press-releases to enhance your public profile.
AS A WRITER
If you want to finally articulate your story, this is your opportunity to do so and reach a wider audience. If you want to enhance your business by establishing yourself as an expert, this is your chance to build a bulletproof calling card!
What People Are Saying About PUBLISH
Tina has a unique ability to listen to a person’s words and hear their heart talking.
Rob Bancroft
Tina knows how to craft a message for an audience. Why? Because she’s a true listener.
Patti Jo Wiese
I am amazed by how you (Meribeth) can get such a cohesive story out of our interview. Thank you for your interest, empathy and skill. Wow!
Cathryn
How our PUBLISH Program works:
Who Should Apply
Who Should Apply for PUBLISH
You are a woman who:
Wants to be recognized as an expert in her field through her work
Knows her story will have impact on her results but can't seem to get the words on a page
Understands writing is a great way to grow her brand, her business, and her following
Wants to add a stream of residual income to her life
Wants a helping hand with the writing process
Phase One Applications
Phase One
We accept 3 intakes of phase one annually. Please see application for intake details.
Step 4: If accepted into Phase One you will receive a message form Tina and Meribeth about on-boarding requirements
Phase Two Selection
A select group of Phase One graduates will be accepted into
Phase Two
At the conclusion of both Phase One intakes; Tina and
Meribeth will interview candidates for Phase Two
A select roster of women will be informed and will begin the 6-week Phase Two.
Phase Three
Qualified graduates from Phase Two will be invited into our
8-month Authors-in- Residence Program
WHY US?
We get you started on your journey to expert through your writing. We clarify your impact to ensure your book sells. We craft your compelling story, and then it's time to PUBLISH.
Core Story Specialist
Journalist and Story Producer
Master Communicator
Producer of Radio & TV Documentaries
20 Years in PR and Marketing
Specializes in the craft and process of writing
Together, they are the PUBLISH duo.
Meribeth Deen
Story Coach. Editor. Maker of Book Dreams.
Meribeth Deen is a Journalist and a Story Producer. She’s produced radio documentaries all
over the world and brought the stories of whistle-blowers at Guantanamo Bay to the screen.
She goes to where the truth lives. She’s kind, process oriented and believes that when writing,
you need to get lost in order to find the point.
As Tina says: Meribeth is ALL and not SOME. She’s about story structure and clear
communication yet she honors the process and craft of writing.
Tina O
Writer. Core Story Specialist. Bringing stories to life.
TinaO is a Core Story Specialist and a master communicator. She brings over twenty years of
PR and Marketing writing plus over thirty years in the arts as a director for film and theatre,
performer and even an administrator. She’s a right brain/left brain cross.
As Meribeth says: Tina is someone who can suck the story out of you, she’s going to make you
feel safe and strong enough to serve your story to the world.
This is where you learn to use words to connect with a build trust with your reader - as this is critical for positioning you as the expert in your field. This six-week comprehensive phase of learning teaches more than just the writing process, but also clear communication that will drive your unique story and forge a connection with your audience. Your brand will ring true through every word and inspire confidence in what you are bringing to the table.
AS A WRITER
You hone your skills in interviewing for research purposes. This is a vital skill for you to develop. You will get to know your story, it’s genre, and who your audience is. How your audience wants to absorb your story and what you need to tweak to get them to invest in you! You will work to a deadline each week. You will take this ‘writing thing’ seriously. Learn how to write from the shadow side of your story to enrich your Author’s notes.
AS A WRITER
This is where you complete your book proposal that is publisher ready. You produce a powerful sample chapter that illustrates your unique voice and story. A well-researched story primed to peak interest. The goal of your research outline and road map, is to leverage your story with chapter abstracts to capture the attention of your audience. Your persuasive research for your author’s notes and market research will support; WHY your book will sell. This process adds 15,000 words to your first draft.
AS A WRITER
You are supported by a weekly roundup with direction and off-the-cuff silliness to remind you that writing isn't really that hard! Tina and Meribeth will guide you through Phase Two and be with you every step of the way. They know the right way to have your story be heard and what it takes to position you as an expert.
YOUR PHASE TWO BONUSES
A Blogging/Vlogging Tutorial pulling together your concept in a crisp 30-second and 3-minute teaser with Core Story Specialist, TinaO. This foundational session will set you up to execute on a clear market message. A Teaser video is vital to marketing yourself and your work.
Answering the deeper questions which gives your story roots, depth, and dimension helps edit and shape your story, as it evolves to a finished product. You will integrate your hard-fought research to connect with your reader. You will fulfill your story by layering in human experiences with stakes and empathy. Books that answer the deeper questions are the ones that grow brands with a reader base!
AS A WRITER
Having a compelling chapter-to- chapter through-line with impact moves you closer to your goal. This includes turning points, a strong perspective, tone and stakes in your writing, because fulfilling each important detail, ensuring integrity throughout is vital to capturing your audience. You will complete a complete 90,000-word minimum polished draft.
AS AN EMERGING AUTHOR
You’ll build a personal profile-building and positioning campaign for you and your story. Through working connections and resources, we’ll help you capture the audience you set your eyes on. We will build your exposure to expand your reach. We offer market and message positioning within our strategic partner’s media platform. You will receive a publishing consultation for your print and delivery strategy.
WHAT YOU GET IN PUBLISH FROM TinaO and Meribeth
A personal 60-minute Core Story Session with TinaO
One private session with Story Coach Meribeth Deen
Two group training sessions via Webinar Weekly video tutorials with assignments
A total of FIVE video tutorials with assignments
Publish Notes from both Meribeth and Tina
Individual notes during week three taking you from draft to polish
Daily feedback, encouragement and conversation in our private PUBLISH Members ONLY group
Plus, a weekly round-up filled with inspiration, direction, and humour to keep you going!
Now Accepting Applicants Space Is Limited
The Introductory Price of PUBLISH is: $397 which will be due upon acceptance into the program.
